A practical guide to the systems that grow revenue: lead generation, sales conversion, follow-up, CRM and AI automation. Plus a scorecard that shows you exactly where money is slipping through the cracks.
8
Practical chapters
15
Diagnostic questions
30 DAYS
Growth action plan
$10M+
Author's product sales
Find the right buyer: your ideal customer profile and a one-sentence offer.
Build a prospecting engine: a weekly rhythm and the content-to-conversation bridge.
Control the sales pipeline: six stages with clear entry rules.
Follow up without becoming noise: a 14-day, permission-aware cadence.
Better discovery: five questions that lift conversion without pressure.
Measure what drives revenue: the essential formulas and a worked example.
Automate the repetitive, keep the human: five first automations to set up.
The 30-day growth plan: diagnose, standardize, implement, optimize.
15 statements across marketing, sales, and operations & AI. Score each one 0 to 2, total it out of 30, and you'll know exactly which leak to fix first.
3x USA Boxing National Champion. I learned discipline in the ring and sales on the phones: closing offers up to $70,000 for one of the biggest names in sales training, then leading a 30+ rep team from 400 to 750 clients a month. Today I build sales, marketing and AI systems for business owners who are done guessing.
"Your competition isn't outworking you. They're out-systeming you."